1. View Feature
    Build in Gippsland
    For us Gippslanders there’s no better place to live, and no better time to buy! With ‘Double the First Home Owner Grant for regional Victoria’ commencing for contracts signed from 1 July, 2017, now is the perfect time to look for that brand new home within the beauty and the diversity of Gippsland. Currently new home buyers across Victoria receive $10,000 as the First Home Owners Grant (FHOG), but this will double to $20,000 for regional new home purchases from 1 July, 2017 until 30 June, 2020. First home buyers of new homes in metropolitan Melbourne will continue to receive the $10,000 FHOG. This Grant will only be available to purchases valued up to $750,000. In addition, from 1 July 2017 first home buyers purchasing properties valued below $600,000 will be exempt from paying stamp duty. Further, first home purchases valued between $600,000 and $750,000 will receive a concession on a sliding scale. (Note, that the Stamp Duty exemption and concession are available for new and established home purchases.) Your business as a builder, land developer or a real estate agent selling new homes, should consider this special publication devoted to new home builds/ purchases as a must in your marketing schedule. A perfect opportunity to raise the awareness of this increased grant and stamp duty initiative to residents within our local communities. Both the Latrobe Valley Express and the Gippsland Times will publish a combined special lift-out, titled ‘Build in Gippsland’, giving you, the advertiser, an extended circulation of 50,200 published copies. The distribution area includes Moe, Morwell, Churchill, Traralgon and surrounds plus Maffra and Sale. And, as an added bonus, advertisers are welcome to submit product editorial, to further enhance their paid advertisement. As we all know in tight economic times it is imperative to be careful of how we spend, and who we spend with, and this lift-out provides your business with a local promotion, one which reaches your geographical target market and one which will reach your potential customers. It’s all about aiming to receive a return on your investment, and what better way than to specifically target your local Gippsland market. The lift-out will be inserted into both The Express and the Gippsland Times and will be published in a format and size to be recognisable as a lift-out within each of the papers. For the sake of your business take the time to consider the advantages that ‘Build in Gippsland’ will provide to you.
  2. Community Christmas Booklet
    Community Christmas Booklet
    As you may be aware the Latrobe Valley Express produces an annual Christmas Carols Booklet as a community service to the people and businesses of the Latrobe Valley. Save time and money this Christmas by sending a personalised greeting to all your valued customers and at the same time boost your public image by supporting this local community resource. Only with support advertising are we able to produce this booklet as well as make available the 5,000 or so extra copies to community groups, churches, clubs and schools for their end of year celebrations and Carol services. Over the years the booklet has been a wonderful avenue for businesses to thank customers for their valued patronage throughout the year and acknowledge the hard work and support of staff, as well as inform the public of trading hours before the Christmas/New year period begins. Once again, this quarterfold booklet will be published in full colour on high quality Florentine paper. For those advertisers who choose to purchase an advertisement space of half page or greater, we will add full colour at no charge. Published in early December and inserted in the Latrobe Valley Express, it will be delivered free to all homes and businesses in the prime circulation areas extending from Yarragon in the west, through the major centres of Moe, Morwell, Churchill and Traralgon, and as far east as Rosedale, ensuring great coverage.
  3. Babies
    In February 2017, The Express will look back at 2016 and the babies that were born during that year and aims to publish a special publication titled ‘Babies of 2016’ as a keep sake for their loved ones. This publication will present to advertisers a direct market to reach the demographic who only want the best for this special bundle of joy, and the best for the new parents. Inserted into The Express and published in a size and paper to be seen as a lift-out, ‘Babies of 2016’ will have the potential to be read by in excess of 60,000 readers. The Express will attempt to contact all parents of whose baby photographs appeared in The Express from January to December 2016, and will provide them with an opportunity to include their favourite baby photo in the publication. Each photo will include baby’s name, date and month of birth, and message from parents. There is no cost involved to parents. The publication will also include handy information and advice designed to help parents in their first few years of parenthood. So, if you’re looking to reach mums and dads, grandparents, godparents, aunts, uncles, and friends, who just want to spoil the baby in their life, book your advertisement in this yearly publication and make the most of your advertising dollars.
  4. Home & Garden
    Home & Garden
    A perfect marketing tool to promote your products and services over this next season make sure you book your space and continue to be seen within this valuable liftout. From the interior to exterior, allow your personality to shine through with design, planning, lighting, colours, furnishings and plantings. Even simple elegant style takes forethought and planning, and for those that love a holiday destination, bring it home with you through interior and exterior design and feel like you’re on holiday all of the time. This is the information that will be provided to the readers of the Latrobe Valley Express from ‘Your Home & Garden’ liftout, with hints from local businesses on how our readers can achieve their desired results both inside the home and out. Readers can be confident that expert advice and tips from local businesses, on topics such as trends, colours, design and planting idea’s are right at their finger tips without having to look further afield. All businesses who book an advertisement are encouraged to submit editorial for consideration. Editorial must relate to new products, latest trends in their field of expertise, hints and idea’s. The ‘how, when, what and why’ is right here in the Latrobe Valley.
  5. Grow Our Region
    Grow Our Region
    When the announcement of the March 2017 closure of Hazelwood was made, an immense amount of despondency settled over the Latrobe region, which is sure to regain force as March 2017 approaches. In understanding the concerns of our local communities, there is however major businesses and services, who are succeeding and have the intention of being part of Latrobe for the long term. These businesses and services, along with promised Government funding, provide a positive outlook for our region and one that we trust will prove to be a shining light. We invite your business to participate in this feature in the hope of bringing positive thoughts to our local 60,000 readers and inspire them to believe in a bright future. As this feature’s primary role is to raise, and maintain, the spirit of our local communities, The Express is offering significant savings for this particular feature. We trust that your business, as a successful long term enterprise in the Latrobe region, can see the benefit of being involved in ‘Growing our region together!’ Advertisers are provided with free editorial space, to approximately 250 words, to highlight their connections to the Latrobe region through employment, expertise and future vision.
  6. Gippsland Senior
    Gippsland Senior
    An extremely popular, quarterly publication, specifically produced and targeted toward the senior members of our community. The Gippsland Senior contains products and services for those entering the ‘golden years’ and includes topics of interest, such as health issues, leisure activities, seasonal gardening, real life local stories and so much more. A free publication, distributed between Warragul and Sale with a circulation of 7,000 copies, marketed via direct target marketing. That is, to venues and businesses that provide products and services to Gippsland’s Seniors. The Gippsland Senior is also available from the Latrobe Valley Express office in Morwell, the Gippsland Times office in Sale and the Warragul Gazette office in Warragul. Venues that attract our senior community members such as RSL’s, health service providers, bowling clubs, pharmacies, opportunity shops and similar, have also taken copies for their members, patients and patrons for free pick up. In addition, all advertisers are able to request copies for placement on their counters, in waiting rooms and table tops. Latrobe City, Wellington Shire and Baw Baw Shire also distribute copies from their Service Centres. The Gippsland Senior, produced as an easy to handle A4 sized publication, with an easy to read type size, is used as an easy reference as to where to go for what, includes interesting and informative editorial and provides advertisers with an extended life for their advertising dollar. With more than 20 quarterly editions behind it this magazine has become a popular read for Gippsland’s seniors. Include this publication in your marketing budget and reach the senior generation in an entirely new way.
  7. Latrobe Medical Directory
    Latrobe Medical Directory
    Ever tried to find the telephone number of your local health care or medical service provider in a hurry? If you’re not sure of the correct terminology used in many directories then chances are you’ll take some time to find the number you’re looking for. For example, if you are looking for a chemist, you need to look under the pharmacies category. If you’re looking for an X-Ray provider, you’ll find them under doctors and medical practitioners. This is what our readers face when searching many available directories. To provide a more user friendly health and medical directory the Latrobe Valley Express publishes a local directory, for local people. Easy to use, and easy to read, this publication, now in its sixth year of publication, is produced annually as an A4 full colour booklet. Its distribution is delivered as an insert within the Latrobe Valley Express, meaning that it is delivered FREE to over 36,500 homes and businesses across the Latrobe Region.
  8. Wedding Planner
    Wedding Planner
    The 4000 free copies will be distributed and marketed directly to potential brides and grooms. The Wedding Planner will be made available online via Latrobe Valley Express website, via advertising businesses, Latrobe Valley Express office and the Latrobe Visitor Information Centre. Copies will be provided to couples announcing their engagement with The Express and will also be posted upon request.
  9. What's On in LaTrobe
    What's On in LaTrobe
    What's On in LaTrobe
  10. Victorian Seniors Festival - 2017
    Victorian Seniors Festival
    The annual Victorian Senior’s Festival is celebrating our ageing community with activities and events throughout October. The festival presents a fantastic opportunity for the wider community to fully appreciate and recognise the valuable contribution that seniors have made to our community in both their past and continuing achievements. With this in mind the Latrobe Valley Express is again publishing this feature, in celebration of the Victorian Senior’s Festival and in appreciation of our senior community. We invite you to take this unique and special opportunity to promote your business, and show your support for our senior community.